What is a Teleconference, and How to Host One
Do you need to connect with colleagues or clients but can't meet in person? Learn what a teleconference is and how to set one up.
11 Ways to Repurpose Content to Increase Reach
Learn how repurposing content boosts reach and engagement. Get ideas to repurpose content across formats and channels to amplify marketing efforts.
Pharmaceutical Meeting Planning: 9 Tips for Pharma Events
Host successful pharma events with our tips for pharmaceutical meeting planning. Run effective investigator meetings, product launches, and other events.
KOL Mapping: How to Identify KOLs in Key Therapeutic Areas
Discover how to identify and map key opinion leaders in essential therapeutic areas and get tips to develop a successful KOL management strategy.
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8 Examples of Webinar Landing Pages That Convert & Tips to Create Your Own
Supercharge your event attendance by learning from these webinar landing page examples and our top tips for creating your own in 2023.
The 21 Most Unforgettable Webinar Titles Ever, and How to Create Your Own
Use our guide to the 21 most unforgettable webinar titles ever, and how to create your own, for engaging webinars that convert
How to Sell Like a Pro With Webinars: 10 Tips to Drive Conversion
Learn how to work your sales funnel using webinars as a lead magnet. Get expert insights and practical tips to boost conversion rates.
15 Virtual Conference Best Practices for Marketers to Shake up Your Event
Find out how to generate leads and run a successful virtual conference with these 15 best practices for marketers: tips, tricks, and tools
Boring Webinar Mistakes and how to Fix Them
Build engagement during your webinars with these fixes.
The Complete Webinar Training Guide
In this article, we’ll be digging into how webinar training can help businesses scale up their interactions.
6 Ways To Boost Your Content Marketing with Webinars
In this post we'll share some webinar formats you can use to boost your content marketing strategy.
8 Best Webinar Breakout Rooms For Dynamic Sessions in 2023
Discover the best webinar breakout room platforms to help you host targeted discussions, networking, brainstorming, and group activities for effective learning.
How to Build Authority Within Your Target Market
Building authority within your target market is essential when you want to gain some early traction. Here are our two-cents on what’s like to build it from scratch.
What is Public Speaking and How to Improve in 5 Steps
Get the answer to “What is public speaking?” and practical tips to give great presentations at online events and in front of live audiences. Start by practicing the secret of public speaking success – preparation.
10 Essential Social Media Metrics Every Event Manager Should Know
Social media metrics are handy tools for event marketers! In this article, we explore 10 metrics you must know to make your next event a success.
Boost Your Event Strategy with Partnership Marketing
You can use partnership marketing to build your brand, promote your products, or improve your events. Explore seven types of partnership strategies in this post.
20 Fun Virtual Event Ideas for Your Team and Clients
Explore our fantastic list of fun virtual event ideas and see which ones your clients, prospects, and in-house teams will love most.
How to Manage Webinars With Salesforce
We've taken a deep dive into Salesforce to bring you this simple webinar workflow.
The Best Email Sequence to Boost Webinar Attendance
We show you the best email sequence for boosting your webinar attendance rate.
22 Tips for Hosting Engaging Virtual Events
This list of tips will help potential virtual event hosts in any industry keep their audiences engaged before, during, and after their virtual events.
How to use Partnership Marketing in Your Event Strategy
This article explores a few benefits of partnership marketing. You'll find out how partnership marketing can factor into your event strategy.
Webinar Marketing Guide- 7 Strategies and Tips for Success
In this article, we’ll go over the benefits of planning for your webinar and 7 top actionable tips to get you moving forward with your webinar marketing strategy.
11 Ways to Measure Your Virtual Event Success Metrics
Organizing a webinar and wondering how to gauge its performance? Use this comprehensive list of 11 top virtual event success metrics to find out.
Building Your Engagement Funnel: From Social Media to Online Events
We explore how successful brands use engagement funnels to authentically interact with their audience at each stage of the buying journey.
How to Write an Event Partnership Agreement? An In-depth Guide
Read our in-depth guide to event partnership agreements. Co-host events to expand your audience, gain new customers and crush your sales goals!
How to Use Instagram and Facebook Live for Brands? A Marketer's Guide
If you’re wondering how to use Facebook Live for brands and how to choose between throwing one or a webinar, click to find out.
The Complete Guide to Social Media Event Marketing
Social media event marketing is one of the best ways to spread the word about your event! We've built this complete guide to help you execute a winning event marketing strategy.
How to Organize Online Conferences that Engage Your Audience
More live events have transitioned online. This post explores how to host an online conference.
How to Create a Run of Show Template for a Knock-Out Virtual Event
Use our simple guide to build an effective run of show template and run excellent virtual events.
11 Virtual Event Marketing Software Tools to Rock Your Event in 2023
Not sure which event marketing tools to use? Check out our list of the top event marketing tools for 2023.
19 Ideas for Engaging Virtual Fundraising Events & How to Plan One
Planning a virtual fundraising event takes creativity, strategy, and collaboration. Here are 19 ideas to get you started!
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How to create a virtual event marketing strategy
Work in events, marketing, comms, or PR? There’s strong chance you need advice on hosting a virtual event for your business or improving your webinar landing page. Virtual conferences are a great way to promote your work and engage wider audiences. Creating a virtual event space for real-time communication with virtual attendees allows you to deliver valuable content to your clients or customers, while amplifying the voice and vision of your company, getting to know your online community and embracing all the opportunities of event partnership. That’s why we’ve written up several comprehensive guides to making your virtual event a hit. Plus, you’ll get a wealth of social media promotion and virtual event ideas for your business, including tools for webinar promotion and advice for incorporating video conferences and event partnership into your marketing strategy. Take a look at seven strategic partnership examples including affiliate marketing and distribution partnership and try out our content ideas for social media event marketing and partnership marketing to boost your social media metrics. But first, you may be wondering how to encourage participation in virtual meetings or run an interactive event. We can tell you how to host engaging virtual events! And if you're asking yourself "what is a webinar?" before you even begin with webinar online marketing, that's OK too! These posts answer all your questions—even the simple ones.