The Ultimate Guide to Hosting Virtual Conferences
Use this comprehensive step-by-step actionable guide to discover how to: plan, promote, host, and analyze your virtual conference.
B2B Marketing Strategies: Your Guide to What Works in 2025
Explore the top B2B marketing strategies for 2025. Learn about video marketing, email marketing, and more in this comprehensive guide for B2B.
How to Create a Webinar Outline That Engages Viewers
Learn how to create a webinar outline so you can host more successful online events that engage your target audience and meet key marketing goals.
What Is Account-Based Marketing? Complete Guide to ABM
Learn effective B2B strategies to target high-value accounts and optimize sales and marketing efforts with account-based marketing.
Posts from Gilles Bertaux
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Gilles Bertaux
CEO and co-founder
Gilles Bertaux is co-founder and CEO of Livestorm, the world’s leading end-to-end video engagement platform. As a first-time entrepreneur, Gilles co-founded Livestorm in 2016 along with Robin Lambert, Tom Forlini and Vincent Garreau. In 2020, Gilles raised $30M in series B to accelerate Livestorm’s presence in Europe and the US and scale its go-to-market strategies towards mid-market and Enterprise. Now 5,000+ companies trust Livestorm to organize their meetings, webinars or online events.
Automated Webinars: Benefits compared to Live Webinars
In this post, you will learn about Automated Webinars vs Live Webinars and how to set them up.
How a top medical device company improved webinar outcomes with Livestorm
Discover how a leading medical device company boosted webinar results using Livestorm.
Plan the Best B2B Video Marketing Strategy
More than 82% of all Internet traffic will be video. We'll tell you how to plan the perfect B2B video marketing strategy this year.
Create a Webinar Dashboard With Google Spreadsheets
In this tutorial, I will show you how to create a simple webinar dashboard using a Google Spreadsheet. I've also included a free spreadsheet template!
Livestorm is Now a HubSpot Certified Partner
Livestorm has officially become a certified app partner with HubSpot, a leading CRM and marketing automation platform.
6 Ways To Boost Your Content Marketing with Webinars
In this post we'll share some webinar formats you can use to boost your content marketing strategy.
How to Build Authority Within Your Target Market
Building authority within your target market is essential when you want to gain some early traction. Here are our two-cents on what’s like to build it from scratch.
How to Manage Webinars With Salesforce
We've taken a deep dive into Salesforce to bring you this simple webinar workflow.
Livestorm’s Usage-Based Enterprise Pricing for Greater Flexibility & Savings
We've upgraded our Enterprise pricing to reflect usage. Discover how this will benefit you with this article.
Live Polls and Surveys You Should be Using for Your Webinars
Webinars are only as great as your ability to interact with your audience. In this post, I will share a few reasons why we believe live polls are important.
We've Raised a 4.6M€ Series A
Livestorm has raised a 4.6M€ series A round to expand to other use video and web-conferencing cases and strengthen our presence in the US.
Livestorm Raises a $30 Million Series B
Livestorm has raised a $30 series B round to strengthen our presence globally and accelerate hiring.
7 Webinar Ideas for Internal Communication
In this post, we cover how companies can leverage live and on-demand webinars to enhance their internal communication.
Webinars Should be Part of Your Marketing Communication Strategy
You may not see it, but a lot of SaaS companies out there are doing webinars on a weekly basis. Webinars are the perfect channel for SaaS companies, here's why.
Product Update: Official Launch
Livestorm is officially out of beta. Also, it is now possible to run webinars inside the browser on any browsers (desktop or mobile).
Keep in touch with Livestorm news and updates